NEO reports are divided into three sections: CLIENT report 001-Registered will tell you the total number of unique client reference codes your agency has registered in NEO, while TRANSACTION report 101-Transactions will tell you the total number of transactions logged in NEO. An agency might have 100 unique clients and 500 total transactions logged in NEO. The CLIENT report 003-Gender might look like this: And the TRANSACTION report 103-Gender might look like this: The reports look similar, but while 003-Gender indicates that this agency has more male clients than female, 103-Gender indicates that female clients seem to visit more often than male clients.Example #1:
Example #2:
Male Female Trans male Trans Female Other gender not listed Total 60 35 2 3 0 100 Male Female Trans male Trans Female Other gender not listed Total 235 235 8 22 0 100